{"title":"Autumn getaway to Marseille","description":"When autumn arrives on the Mediterranean coast, Marseille is bathed in a soothing golden light.\u003cbr\u003e\u003cbr\u003eBetween the sea and the hills, every place becomes an invitation to contemplation: warm hues, natural materials and soft shadows tell the story of a simple, authentic way of life.\u003cbr\u003e\u003cbr\u003eA getaway where time slows down, where beauty is hidden in every detail — a tribute to the luminous autumn of the South.","products":[{"product_id":"blouson-100-laine-vierge-marine","title":"Men's navy blue jacket in virgin wool","description":"\u003ch2\u003eOur wool jacket\u003c\/h2\u003e\n\u003cp\u003eThe wool jacket, in navy blue, by Le Minor, is a wool jacket for men and women that will not only protect you from the cold, thanks to its virgin wool composition, but also thanks to its turtleneck and its pockets located on each side. 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Its thick, solid navy blue knit with a simple construction ensures a referenced style. 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Following on from the contemporary kimono of 2024, this second collaboration pays tribute to the same Japanese silhouette while enriching it with a completely redesigned knit.\n\u003c\/p\u003e\u003cp\u003e\nThe Noragi Chunky retains the fluid cut and functional lines of the original kimono, but now features a knit that is more voluminous than Milano knit. For this evolution, Le Minor's workshops delved into their archives and revived the ribbed collar of the legendary grandfather jacket, a zipped knit that has been in the catalogue for as long as our most experienced seamstresses can remember.\n\u003c\/p\u003e\u003cp\u003e\nKnitted from 100% virgin wool, this jacket has a dense, warm texture that is both robust and comfortable. Its deep navy blue colour embodies Le Minor's maritime heritage, while the chunky knit structure gives it a contemporary volume and a strong presence.\n\u003c\/p\u003e\u003cp\u003e\nThis creation illustrates the meeting of two worlds: that of Flâneurs, a Rennes-based boutique run by Peter and his team, known for its discerning selection of Japanese brands, and that of Le Minor, a Breton company whose expertise has been recognised in Japan for over forty years. Together, they have created a piece of balance: a Japanese-inspired cardigan, crafted in the knitting tradition of Brittany.\u003c\/p\u003e\n\u003cp\u003eThe -10% discount for subscribing to the Le Minor newsletter does not apply to these products, as this is a collaboration with the Flâneurs boutique.\u003c\/p\u003e","brand":"Laine Collab","offers":[{"title":"S","offer_id":49572145070427,"sku":"225202H   -101-T1","price":300.0,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":49572145103195,"sku":"225202H   -101-T2","price":300.0,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":49572145135963,"sku":"225202H   -101-T3","price":300.0,"currency_code":"EUR","in_stock":false},{"title":"XL","offer_id":49572145168731,"sku":"225202H   -101-T4","price":300.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0975\/7987\/files\/veste_noragi_chunky_bleu_marine_laine_Le_Minor_Flaneurs_2025_2.jpg?v=1760451211"},{"product_id":"blouson-bleu-marine-pour-femme","title":"Women's navy blue jacket in virgin wool","description":"\u003ch2\u003eOur wool jacket\u003c\/h2\u003e\n\u003cp\u003eThe woollen jacket is a must-have model in our collections, suitable for all everyday situations. 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This exceptional creation, born of our century-old expertise, combines chromatic intensity with textile finesse for a result that's as spectacular as it is comfortable.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eSince it was founded in 1922, Le Minor has been perpetuating Breton textile excellence. Our workshop, nestled between land and sea, breathes the maritime soul of our region into every creation. This red cardigan, entirely designed and made in Brittany, carries the story of preserved expertise passed down from generation to generation.\u003c\/p\u003e","brand":"Laine PERM PE25","offers":[{"title":"S","offer_id":50293570863451,"sku":"223114F   -201-T1","price":195.0,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":50293670379867,"sku":"223114F   -201-T2","price":195.0,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":50293670412635,"sku":"223114F   -201-T3","price":195.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0975\/7987\/files\/pull_cardigan_rouge_laine_merinos_femme_Le_Minor_1.jpg?v=1759326273"},{"product_id":"pull-newport-ecru-pour-homme","title":"Men's Newport ecru jumper","description":"\u003ch2\u003eOur new Newport model\u003c\/h2\u003e\n\u003cp\u003eThe Newport jumper is now available in ecru, a luminous hue that brings a touch of freshness to this emblematic model from Maison Le Minor. This lightly blousanty men's sailor jumper offers optimal comfort while retaining the elegance for which it has been renowned for decades. Maison Le Minor, which has been awarded the \"Entreprise du Patrimoine Vivant\" label, is one of the last French brands to manufacture knit from A to Z. 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This emblematic model in our collection features a cut adapted to women's morphology and meticulous finishing that testifies to the excellence of Maison Le Minor. 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A Maison Le Minor staple for many years, this loose-fitting knit is ideal for keeping you warm on chilly spring evenings. It is made in our Breton workshops, using superior craftsmanship handed down from generation to generation.\u003c\/p\u003e","brand":"Laine PERM","offers":[{"title":"XS","offer_id":50402019443035,"sku":"222136H   -002-T0","price":295.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":50402019475803,"sku":"222136H   -002-T1","price":295.0,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":50402019508571,"sku":"222136H   -002-T2","price":295.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":50402019541339,"sku":"222136H   -002-T3","price":295.0,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":50402019574107,"sku":"222136H   -002-T4","price":295.0,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":50402019606875,"sku":"222136H   -002-T5","price":295.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0975\/7987\/files\/PULL_CAMIONNEUR_ECRU_HOMME_LE_MINOR_1.jpg?v=1744376744"},{"product_id":"plastron-col-roule-rouge","title":"Women's red merino wool turtleneck dickey","description":"\u003ch2\u003eOur turtleneck dickey\u003c\/h2\u003e\n\u003cp\u003eLe Minor introduces a daring piece for Autumn-Winter 2025-2026: a turtleneck in \"plastron\" format, designed as a concrete response to the new rhythms of everyday life. Neither a complete accessory nor a real garment, it finds its place between the two, combining thermal precision and functional sobriety.\u003c\/p\u003e\n\u003cp\u003eMade in Guidel, in our workshop certified as a Living Heritage Company, this model takes advantage of a merino knit developed to offer effective insulation without compromising lightness. 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This intense tone, both classic and daring, sublimates winter silhouettes, adding a note of character without ever losing elegance.\u003c\/p\u003e\n\u003cp\u003eA must-have accessory, it combines modernity and refinement in a shade that catches the light and enhances all skin tones. Knitted in 100% natural merino wool, it guarantees softness, warmth and breathability throughout the cold season.\u003c\/p\u003e","brand":"Laine acc","offers":[{"title":"Unique","offer_id":51362077933915,"sku":"224115A   -105-TU","price":135.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/0975\/7987\/files\/Echarpe_doux_laine_bleu_roi_Le_Minor_2025_5.jpg?v=1770644134"},{"product_id":"pull-homme-col-rond-orage","title":"Men's storm blue round-neck sweater","description":"\u003ch2\u003eNew colour for the round neck\u003cbr\u003e\u003c\/h2\u003e\n\u003cp\u003eDiscover our men's round neck jumper in a subtle stormy blue colour, neither quite grey nor quite blue, offering a soft and original shade that remains resolutely calm. 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Crafted in Milano knit, it has a refined, structured drape similar to that used for the brand's blazers and coach jackets, ensuring elegance, comfort and warmth, particularly around the neck thanks to the carefully designed collar band.\n\u003c\/p\u003e\u003cp\u003e\nThe dense knit of the Milano knit also ensures exceptional durability, making this Noragi a versatile piece to wear throughout the seasons. 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